The Content Awards were new for 2015 and honoured the best in modern marketing. Content marketing & branded entertainment focuses on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly-defined audience — and, ultimately, to drive profitable customer action.
The Drum recognises that more and more brands are looking for creative content in order to engage with their consumers and those who are producing this content should be recognised and rewarded.
These new awards recognised agencies, brands, publishers and platforms who are showing excellence and innovation.
REGISTER FOR INFORMATION ON THE 2016 AWARDS HERE.