"The Drum Content Awards play an essential role in helping drive us forward. We should always take the time to share and recognise excellent work. It keeps us curious and creative and encourages greater collaboration. Good storytelling is in our DNA. Good story telling that leads to real action is what I think we are all keen to see.”
Jane McFadzean has worked in advertising and brand marketing at some of the world's largest organizations including Expedia, Disney ESPN and Microsoft. Whilst at Expedia Jane established Content Partnerships, the elite co-brand programme that brings together Expedia’s internal brand teams and the world's leading travel brands to create best in class marketing initiatives.
Jane has most recently taken up the role of SVP International at CBS Ecomedia. The mission of CBS EcoMedia is to harness the power of advertising to effect positive social change. This unique business channels millions of dollars from corporate advertising budgets to help fund some of the world's most effective non-profit organizations.