Head of Digital Strategy and Partner
CHI London

"As the digital landscape matures and evolves, I'm excited to see how the ways people are using content creatively and effectively are developing. I'm looking to be inspired by work that creates shared value - for both the brand and the consumer - and ones which are properly integrated into the broader marketing approach."

Oliver was, perhaps, destined to end up in advertising. Son of a planner and a qualitative researcher, he spent his early years watching ad-reels instead of postman pat. Working at a range of agencies, starting in research at The Nursery, to planning and strategy The Red Brick Road, AKQA, BBH and now at CHI as Head of Digital Strategy. Over his time he has worked on a range of brands from Nike, to Virgin Media, to Tesco, to Toyota and British Gas.

While at CHI he has helped lead strategy in their content agency, AllTogetherNow, along with working on pieces of business across the agency and the network.  He won the 2016 WARC Admap Prize, with his Essay, "The Uncanny Valley of Personalisation", which explored the pitfalls personalisation in advertising and how to avoid them. He also spoke at the Advertising Association LEAD 2017 on "Why Advertising's Big Questions Matter" and teaches a session at the IPA Fundamentals of Branding course.

Judging panel

CHAIR - Lisa Gilbert


Abby Carvosso

Group Managing Director
Bauer Media Advertising

Andrew Canter

Chief Content Officer / Global Living Brands
Chief Executive Officer / BCMA (Branded Content Marketing Association)

Anne Shooter

Digital Content Consultant, Centre of Digital Excellence

Arif Durrani

Executive Editor
Bloomberg Media Studios

Ben Maher

Sales and Partnerships Director

Ben McKay

Managing Director
Wavemaker UK

Benedict Winter

Creative Director

Brandon Keenen

Senior Digital Commercial Director
CNN International Commercial (CNNIC)

Claire Elsworth

Innovation Director

Clare O’Brien

Digital Media

Dale Lovell

UK MD & Chief Digital Officer

Daniel Lee

Senior Digital Marketing Manager
Lucozade Ribena Suntory

Emma Samuel

Head of UK Marketing

Gareth Shaw


Helen Southgate

Managing Director
Acceleration Partners

Imogen Fox

Executive editor, Guardian Labs
Guardian News & Media

James Hayr

Head of Global Sales
EndemolShine UK

Jamie Toward

Managing Partner, Content

Jane McFadzean

SVP International
CBS EcoMedia

Joanna Carrigan

Head of Branded Content
News UK

Justin Taylor

Managing Director, UK

Katie Ingram

Trade Marketing and Insight Director
ESI Media

Mark Stephens

Head of Content Marketing
The Foundry, Time Inc.

Nic McCarthy

Chief Creative Officer

Oliver Feldwick

Head of Digital Strategy and Partner
CHI London

Rebecca Allen

Independent Consultant
self employed

Rhian Mason

Native & Content Strategy Director
IPG MediaBrands

Ryan Uhl

Head of Marketing and Creative
Mail Advertising

Scott Braut

Head of Content

Sonia Bouadma

Director, Client Services

Tom Curtis

Managing Partner, Head of MediaCom Beyond Advertising UK
MediaCom UK

Tom Jenen

Threepwood Ltd

Toni Ambler

Brand Strategy Director
Contiki Holidays

Tristan Taylor

Head of Branded Content
Condé Nast Britain

Vince Medeiros

Co-Founder and Publisher
Huck and Little White Lies

Zoë Collins

Chief Content Officer
Jamie Oliver Media Group