Executive Editor
Bloomberg Media Studios

"These awards recognise and celebrate the best work emanating from the most dynamic, fastest-growing part of the marketing business - what's not to love?"

Arif Durrani is the Executive Editor for Bloomberg Media Studios in EMEA, the company's global content studio. He joined Bloomberg in 2015 as its first Commercial Editor in EMEA, tasked with building its branded content and commercial editorial operation. Promoted to Executive Editor in the summer of 2017, he is responsible for custom editorial across Bloomberg's portfolio of media brands, including Bloomberg.com, BusinessWeek and Bloomberg TV.

He manages a pool of writers and editors and works closely with creatives and producers for multi-million pound commercial partners across business, finance, technology and luxury sectors. He brought his experience running news desks and video teams for business publishers to content marketing, and helped Bloomberg Media Studios win six major industry awards in his first two years, including the Drum and BIMA Awards in the UK and Telly and MIN awards in the US.

Prior to Bloomberg Arif spent 15 years working in the newsrooms of business magazines and newspapers. He was an established media and technology columnist at industry bible Campaign magazine and a contributor to the Guardian and City AM newspapers. As editor of Haymarket's Brand Republic Group he led what was then the UK's largest marketing site, named AOP's Digital Business Publisher of the Year in 2011.


Judging panel

David Abraham

Wonderhood Studios

Fernando Machado

Burger King

Dan Scott-Croxford

Managing Partner
Stink Studios

Tamara Howe

Chief Content Officer, EMEA
VICE Media

Rachna Dhall

Creative Director
Iris Amsterdam

Jane McNeill


Mark Stephens

Executive Producer, Storytelling
Lloyds Banking Group

Jack Dyson

Global Head of Content Strategy
SAP Customer Experience

Rebecca Allen

Global Head of Branded Content
The Drum

Jason Miller

Global Content Marketing Leader

Charlie Edelman

Director, Story Studio
ESI Media

Arif Durrani

Executive Editor
Bloomberg Media Studios

Nikki grass

Group Marketing Director
Endemol Shine

Simon Richings

Executive Creative Director

Joanna Carrigan

Head of Branded Content
News UK

Zoe Jones

marketing & insight director

Hannah Smith

Editorial and Campaigns Lead

Jessica Gioglio

Digital & Social Business Strategist and Author
The Power of Visual Storytelling and The Laws of Brand Storytelling

Philippa Atkinson

Senior Brand Manager

Bjoern Asmussen

Senior Lecturer in Marketing
Oxford Brookes University

Gregor Young

General Manager of Digital Brand, Content and Social
BT Group

Patrícia Weiss

Branded Content Marketing Association – BCMA South America

Kevin Gibbons

CEO / co-founder

Andrew Canter

global ceo

Rupert Maconick

Executive Producer
Saville Productions

Lee Beattie

Co-Founder and Director

Claire Heys

Director, Content & Partnerships

Lars Silberbauer

Global Director of Social Media & Search
LEGO Group

Verity Messett

Head of Content

Imogen Fox

Executive editor, Guardian Labs
Guardian News & Media

Luke Southern

Managing Director

Alex Hunter

Content Strategy Manager

John Watton

Senior Director, Enterprise Marketing

Gareth Rowe

Head of brand Advocacy. Mobile and Home.
Samsung Electronics UK

Katie Ingram

Trade Marketing and Insight Director
ESI Media

Justin Kirby

The Definitive Guide to Strategic Content Marketing

Samantha Glynne

Vice President, Branded Entertainment

Claire Elsworth

Innovation Director

Tasnim Bhuiyan

Head of Social Content