managing director content practice
Publicis Media

Karl has over 20 years’ experience in the world of media and content.  He currently heads up the UK content practice for Publicis Media supporting clients in their needs across media partnerships, influencer marketing, content insight and consultancy through to the production of the stories brands need to tell.

Prior to this, Karl spent 4 years heading up content partnerships at Publicis Media working with clients like Samsung, FCA, Visa, Royal London, Brown Foreman and Heineken UK.  In doing so Karl championed the search for new and interesting media owners for brands to partner with; essentially leading the team from being a traditional sponsorship unit into the social media publisher space. 

Karl spent the first part of his career at Channel 5 building long lasting partnerships for brands with the channel. 

Why I am judging these awards

Content, in the right context, is always king. That is why these awards are so important and we should always be celebrating the most innovative and creative content out there across the industry. After all the very best content engages, entertains and ultimately drives positive consumer actions for brands.

Judging panel

Nelly Gocheva

global editorial director, t brand international
The New York Times

Francesca Ten

Head of Words
Here Design

Laura Street

social media, content and consumer PR
Freelance

Christina Dasilva

global transformation and development director
Cedar Communications

Sille Opstrup

head of digital, connections and content
Pernod Ricard

Joanna Carrigan

Head of Branded Content
News UK

Jem Elliot

head of content
Babylon Health

Dylan Wyn Pugh

head of commercial
Red Bull

Christopher Wall

Head of content and creative
Ogilvy

Claire Baker

Creative Director
Drum OMG

Katy Woodrow Hill

strategy director
Livity

Ryan Reddick

creative director
Edelman

Gary Twelvetree

Director of Marketing
Chelsea FC

Carmel Hayes

head of content and digital
Visit Britain

Rob Hydes

director of multimedia creative
Selfridges

Siobhan Mallen

content director
Amazon Fashion EU

Anand Narayanan

head of digital brand marketing & communications
Panasonic UK & Ireland

Isabel Massey

global media director
Diageo

Andrew Canter

global ceo
BCMA

Neil Barrie

co-founder
TwentyFirstCenturyBrand

Sarah Leccacorvi

head of content
O2

Andrew Canter

global ceo
BCMA

matthew weiner

creative director
Zone

Amy Garrett

managing director
Beano Studios

Cecilia Dominici

digital strategy and content director
WE Communications

Toby Horry

brand and content director
TUI

Alicia Southgate

Head of Content
Tesco

Elle Crossman

Trade Marketing Director
Evening Standard Ltd

Maharaj Varatharajah

strategy director
Wunderman Thompson Ltd

Jack Brough

partner
Joint

Matt Bolton

co-founder and creative director
MOX London

Cathal Gillen

global marketing effectiveness manager
William Grant & Sons

Arif Durrani

Executive Editor
Bloomberg Media Studios

Pete Johnson

Group Communications and Marketing Director
Nomad Foods

Zoe Jones

marketing & insight director
DCM

Stephen Mai

chief content officer
Boiler Room

Gemma Knox

managing director, northern europe
Virtue Worldwide at Vice

Coral Cranmer

Head of Planning
Jaywing

John Parker

director of creative partnerships
CLICKON Media

Matthew Kershaw

head of content
iris Worldwide

Gareth Rowe

founder
Brands & Fans

Lisa Green

managing partner
Creation

Karl Newman

managing director content practice
Publicis Media

Ali Gray

branded content director
Hearst UK