founder & creative director
Palette Group

Nate started his career in 2012 at The Agency Inside Harte-Hanks on the social strategy team, managing the Hyundai Veloster’s launch campaign – or, as he describes it – ‘selling cars on Twitter.’ 

From there, he rolled his creative degree and marketing experience into a boutique agency based in Philadelphia, building their new business pipeline and scaling their social strategy and creative team. A quick learner, Nate soon acquired the agency and founded Palette Group, with a primary focus on social and creative campaigns and working with brands hailing from New York, Philadelphia and throughout the west coast. 

Today, Nate and the Palette Group specialize in branded content, commercial production, and experiential/event production for brands domestically and internationally. The agency and roster have worked with Fortune 500 and 100 brands including Foot Locker, BMW, Hyundai, GM: Chevrolet, Google, and more. The team also works with start-ups such as SAXX Underwear, Cora Women, and Ten Percent Happier, in addition to flourishing local brands such as Visit Philadelphia, Fitler Club, and City Fitness.

Nate is also Co-founder of Allyship & Action 

Judging panel

Arjoon Bose Chair of the judges

head of culture and brand experience, Europe-Australasia
General Mills

Sadaf Zarrar

director integrated content and creative excellence, ASEAN
The Coca-Cola Company

George Hammer

chief content officer
IBM

Jessica Myers

brand and marketing director
Metro Bank

Nate Nichols

founder & creative director
Palette Group

Forrest Bryant

creative director
Evernote

Marc Wesseling

co-founder
Ultrasupernew

Maya Bogle

co-founder
Talenthouse

Kevin Morosky

creative director, JUMP
Havas Media

Calvin Loh

head of content
Publicis Media

Sille Opstrup

head of digital, connections and content
Pernod Ricard

Vikesh Amey Bhatt

creative director
Wildfire

Mark Boyd

co-founder
Gravity Road

Paps Shaikh

commercial director
Nextdoor

Kate Slater

director of digital engagement, global corporate digital channels
Unilever

Raymond Murphy

head of content
MADE.COM

Neil Boorman

head of creative lab Europe
TikTok

Ete Davies

chief executive officer (creative)
ENGINE

Anna Downes

co-founder & chief executive officer
Video Sherpa

Lucy Ferguson

head of content
Google

Grace Kok

head of content marketing, Lark
ByteDance

Becky McKinlay

head of marketing communications, client solutions
The Economist Group

Alex Latham

chief marketing officer
Chip

Robert Ratcliff

head of content
Barclays Corporate Banking

Grace MacDonald

marketing manager, content & social
LinkedIn

Neil Nagraj

director of content, core experience
TripAdvisor

Meg Moss

strategic business development, content
Adobe

Flo Lau

creative director
Shutterstock

Rebecca Rumble

creative director, content studio
Squarespace

Laura Caraccioli-Davis

senior vice president, head of strategic creative partnerships
Fox Broadcasting Company

Andrew Saunders

global head of entertainment & culture, XCM
Amazon

Omar Gepiga

former head of content marketing
HOOQ